Advertisers “betray” online media, lured by influential people

13/03/2019 1:44 PM 0 komente

Portfolio inflation does not stop. As their number continues to increase rapidly, most of them do not have their own content and duplicate so far, while reporting standards, in pursuit of clicks, leave much to be desired. By contrast, advertisers have begun to withdraw and become more selective. Idra Media’s data show that the online media advertising area grew by 68% in 2016 and 16% in 2017 (yearly), passing for the first time last press, while in 2018 growth was […]

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