Advertising agency profits fall

30/03/2018 2:34 PM 0 komente

With the advertising market that is not growing for years, hard times have also come for advertising agencies. They will have to reposition the revenue cake between them and try to persuade customers to spend more budget through agencies. Businesses tend to negotiate directly with advertisers, especially for the sale and purchase of advertising space. Despite the shrinking market, agencies are getting more revenue, but they are doing it at the expense of profits. The annual turnover of 18 major […]

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